From breaking news to a published article, in your publication's voice.
PressCrew follows your sources, writes drafts that respect your editorial rules and publishes them to your WordPress site. You decide how much it does on its own.
City council notice· 06:12Notice is hereby given that from 3 November traffic will be prohibited on Via Roma, between Piazza Garibaldi and Via Manzoni, for replacement works on the water mains…
Demo example · Local news
Via Roma closed for three weeks: what changes for cars and buses
From Monday 3 November Via Roma will be closed to traffic between Piazza Garibaldi and Via Manzoni. The council is replacing the water mains, with works expected to run until 21 November.
Bus lines 4 and 7 will divert along Viale Europa. Drivers coming from the north can use Via Dante, the council's note says.
Via Roma closed for three weeks: what changes for cars and busesVia Roma closed for three weeks: what changes for cars and buses
From Monday 3 November Via Roma will be closed to traffic between Piazza Garibaldi and Via Manzoni. The council is replacing the water mains, with works expected to run until 21 November.From Monday 3 November Via Roma will be closed to traffic between Piazza Garibaldi and Via Manzoni. The council is replacing the water mains, with works expected to run until 21 November.
Bus lines 4 and 7 will divert along Viale Europa. Drivers coming from the north can use Via Dante, the council's note says.Bus lines 4 and 7 will divert along Viale Europa. Drivers coming from the north can use Via Dante, the council's note says.
Headline with the useful news, 70 characters max
First paragraph: who, what, when, where
Plain tone, no hype adjectives
Always credit the source
Source read
Draft written
Published to WordPress
The agent does the repetitive work. You keep the decisions.
Monitoring, rewriting, headlining, uploading: the hours your newsroom loses every day. PressCrew takes them off the desk, piece by piece.
TaskWithout PressCrewWith PressCrew
Following sourcesManual checks, several times a dayFeeds read automatically, on the schedule you pick
Writing the first draftFrom scratch, story by storyDraft ready, already in your house tone
Style, headline, structureThe same fixes on every pieceYour rules applied to every article
PublishingCopy and paste into WordPressDirect publishing to one or more sites
It writes like your publication, not like a chatbot.
The editor-in-chief is the rulebook that steers the agent: tone, length, structure, words to avoid. Every newsroom has its own, and every change becomes a new version.
Rules per newsroom
Local news doesn't write like the sports desk. Each newsroom has its own sources and rules.
Comparable versions
You always know which version of the rules an article was written with.
No black box
See what the agent did, from which source and with which instructions.
Editor-in-chief · Local newsv3v4
Use an engaging, dynamic tone.
Plain, informative tone: no hype adjectives.
In the first paragraph: who, what, when, where.
Headlines of 70 characters max, with the useful news.
Always credit the source in the text.
Example
You decide how much autonomy to give.
Each newsroom has its own level. Start cautious, widen it as trust grows.
Frequently asked questions
Are articles published without review?
Only if you choose so. Each newsroom can just suggest, prepare drafts for approval, or publish on its own.
Can I use my own AI provider keys?
Yes, on plans that include it you connect your own keys. Otherwise you use the AI credits included in the plan.
Where does it publish?
PressCrew publishes to WordPress. Each newsroom can connect one or more sites, depending on the plan.
Can I run several publications?
Yes: each newsroom has its own sources, rules and destinations. The number of newsrooms depends on the plan.
A plan for every newsroom.
Start with one publication, grow when you need to.